When you're looking to hire a virtual assistant, the first thing you probably search for is 'how much do virtual assistants make?' It's a fair question, but as a business owner, the more important question is: what is the total cost of ownership for a reliable, high-performing VA?
Global VA Salary Trends in 2026
The market for remote talent has matured. In 2026, we see a clear distinction between task-based gig workers and dedicated professional VAs. While a gig worker might earn $5–$8/hr, a university-educated professional in Latin America earns a competitive local salary that provides them with a stable, long-term career path.
- Offshore (Asia): VAs often earn $600–$1,200/month. While cheap, the turnover is high and time zones are a constant friction point.
- Nearshore (Latin America): Professionals earn $1,200–$2,200/month. This attracts the top 1% of talent who are looking for stable US partnerships.
- Domestic (US): Administrative assistants earn $4,000–$5,500/month + benefits. This is often unsustainable for growing small businesses.
Why Your 'Cost' Is More Than Their 'Salary'
When you hire a virtual assistant through Strivana, your monthly rate covers more than just the VA's earnings. It includes the rigorous vetting process, background checks, English fluency assessments, and the ongoing support that ensures the relationship is successful. You're paying for a result, not just a person's time.
Nashville business owners: see how our pricing compares to local hiring costs.
Join 50+ US businesses scaling with Strivana.
The Strivana Value Proposition
Our model ensures that the VA is well-compensated and motivated, while you still save up to 70% compared to a US hire. It's a win-win that creates long-term stability for your business. Visit strivanallc.com to see our transparent pricing tiers.

